Rob Mayetta is a life-long resident of Westchester County and lives in Scarsdale with his husband, Mitch Goldberg. He had worked in Financial Services for over 3 decades before starting Smart Daily Administrators LLC, a Daily Money Management firm based in White Plains, N.Y. Robert has an extensive background in Financial Operations and Organizational Management working at a number of major financial institutions. Rob has held positions in Project Management, Operational Risk Management and Strategic Planning and has worked in Consumer, Small Business and High Net Worth market segments prior to becoming a small business owner. Rob has a degree in Finance from IONA College. He is also on the board of the American Association of Daily Money Manager – GNY Chapter.

Rob has held various positions on the boards of non-profits as well as business and civic groups. He has been involved in LGBT Diversity and Advocacy for over 20 years and was a founding member of the PRIDE LGBT affinity group at JP Morgan Chase. He is a graduate of the UCLA LGBT Diversity Management Program and has supported many corporate diversity and LGBT business programs, working with Out and Equal, Hetrick Martin Institute, The LGBT Center and the National Gay and Lesbian Chamber of Commerce. Rob is the past President of the Financial Services Industry Exchange (FSIX), which supported LGBTQ+ awareness in the Financial Services Industry.

Much of Rob’s business and volunteerism has been in New York City, with a career change bringing him back to Westchester in 2008. With this change came a desire to volunteer locally and be involved in organizations closer to home and work. Rob started getting involved with The LOFT, working with them on networking events and assisting with projects. Rob has held a number of position on The LOFT Board and brings with him four decades of experience in business, networking, advocacy and development with the goal of helping The LOFT continue to be a vital and relevant part of the LGBT Westchester community.