Become a Business Partner

Are you a forward-thinking business, proudly owned by members of the LGBTQ+ community, or deeply committed to supporting LGBTQ+ inclusivity? Do you recognize the immense value in fostering an environment that celebrates diversity and equality?

If your answer is yes, then The LOFT's Business Partner Program is tailor-made for you! It's more than just a partnership; it's an opportunity to forge meaningful connections within the LGBTQ+ community while enhancing your business's visibility and impact.

By joining forces with us, you're not just gaining a partner — you're becoming a catalyst for positive change. Your support helps create safer, more inclusive spaces for LGBTQ+ individuals, making a tangible difference in their lives.

Let's build a brighter future together.

The LOFT Business Partner Package:

  • Your advertisement (400 x 900 pixels) will be showcased in our weekly community email blast for four consecutive weeks and will be linked directly to your website. Please note, blackout dates may apply to ensure optimal visibility and engagement.

    Additionally, if you're seeking professional media creation to truly make your ad shine, we offer this service for an additional cost. Let us bring your vision to life and maximize the impact of your advertisement.

  • Gain exposure for your business by securing a coveted spot in The LOFT's website directory listing. Your business's vital information—name, address, phone number, website, email, and captivating logo—will be featured, ensuring maximum visibility to our diverse and engaged audience.

    Accompanying your listing will be a succinct yet compelling description, capturing the essence of your business and enticing potential customers to learn more.

  • Elevate your business's profile with an exclusive editorial interview on our digital platform, LGBT Life Westchester—an essential resource for the Westchester LGBTQ+ community.

    Upon partnering with us, you'll receive a tailored questionnaire designed to highlight the unique facets of your business. From your responses, we'll craft a captivating spotlight feature, showcasing your brand's story, values, and offerings.

    This engaging editorial piece will not only garner attention within our dedicated audience but will also be seamlessly linked directly to your website, driving valuable traffic and potential customers to your online presence.

  • Unlock the power of social media to amplify your business's reach and impact with our exclusive partnership offer. Your brand will take center stage in not just one, but two strategically crafted social media posts throughout the year.

    These highly engaging posts will showcase your business in its best light. We'll ensure that your business is tagged, directing traffic directly to your website or social media handles, driving valuable engagement and potential customers your way.

Pricing: For-Profits = $500  /  Nonprofits = $250 (proof of nonprofit status required at time of purchase)

All partnerships guarantee benefits for a full 12-month period, commencing from the date of purchase.

Have questions about becoming a partner? Contact [email protected]

Thinking of becoming a LOFT Business Partner?  Consider these stats*…

♦ LGBTQ+ consumers are extremely loyal to brands they see as friendly to them. In fact, 68% of  LGBTQ+ consumers say they are more likely to buy from an LGBTQ+-friendly company – a perception based on advertising and word-of-mouth.

♦ Brands that feature LGBTQ+ imagery in their advertising are looked upon more favorably by the LGBTQ+ market.  71% of LGBTQ+ consumers said they have a more positive impression of companies that run advertising geared toward them.

♦ LGBTQ+ consumers are early adopters when it comes to embracing new products and trends.  Since they are also more than twice as likely to seek advice from their friends and peers, a new product offering can benefit greatly from the LGBTQ+ market.

♦ LGBTQ+ consumers spend over $600 billion every year.

♦ The LGBTQ+ community over-indexes in categories such as affluence and education level.  The average LGBTQ+ annual household income is $61,000, 20.4% higher than in a heterosexual household.  And 83% of LGBTQ+ people have attended and/or graduated from college.

♦ Research shows that the LGBTQ+ community absorbs more media than heterosexual consumers – especially TV and print.

Becoming a LOFT Business Partner is a wonderful opportunity to market your business to a loyal consumer group and support a crucial and hard-working LGBTQ+ community center. 

Being a LOFT Business Partner not only makes good business sense, it just makes sense!